Mumbai Startup Prot Launches Innovative Plant Protein Block

Mumbai-based startup Prot has introduced Prot Block, a shelf-stable plant-based protein aimed at addressing India’s protein deficiency. With 15g of protein and 10g of fiber per 100g, this product targets health-conscious consumers and reflects a growing trend in India’s plant-based market, which is expected to expand significantly in the coming years.

Original excerpt: “India is largely protein-deficient, despite heavy dairy consumption,” says Gadodia. “The environment around plant-based protein as a healthier choice is offering a great stage…”

Source: Green Queen